Mars Poster With Process

Simple Mars Poster

For this next poster in my series of space posters I new I wanted to make it simultaneous and relocatable to my previous design. This is why they have the same tital font as well as the same size border and panelling. The theam for this poster as well as the selling point of this travel poster is that Mars is a explores planet that you can bring your kids and have an out of this world camping like expiration. This holiday from my company is meant for more of the masculine family trippers. This idea came from my research as I found that Mars has the biggest volcanoes in the solar system that we know of as. This fact triggered my idea of a wild camping and survival exporting adventure that will be planned out and completely safe that the company would of created but to the family will be out of this world. 

This first screenshot is very self explanatory as I did the same as my last poster creating a new layer for the texture and placing down the texture file and putting it to 30%, to save time I copy and pasted it on this layer from my last poster document as i wanted it to be the same anyway.  

This next shot show a new layer that I created and placed on top of the last. This layer was to find the coloured that the base will be. I new that I wanted a orange colour as the planet is know for being a dark orange to red colour and having them colour in this poster would help bring relations easier.      

I new that the next step was going to be putting the attraction on the poster. This as I already explained was going to be centred around camping and exploring in a volcano dessert planet, this is why I created a new layer for the volcanoes and rocky mountains. As you can see in this screenshot I had already played around with creating the rock cray-tors. I did this by using the pen tool. This tool can create curves but also leaves sharp state lines, this was the look I was going for as I wanted a type of harsh cartoon look. I really liked how these came out as there is a kind of retro feel to me which helps me with the retro vibe. The main focus of this layer was going to be a big volcano which I wanted some help with as I could get it quite right so I downloaded an image from google and used it as a guide line for my main volcano. This really helped me with the right structure for the volcano.

Once I had ranged my volcano landscape how I liked it I needed to make the volcano more in your face, so to do this I wanted the volcano to have fire and steam. To do this I used the same techniques as the pools in my last poster. This was done with the ellipsis tool and making them gray and turning down the transparency. This was then layered behind the flames I created so I looked like it was from the volcano. 

In this screenshot you can see the me placing the smoke were I wonted it. In this shot you can also see that I added in more detailers onto the rocks and volcanos. I also created a new smaller more rounded volcano that I placed behind my main volcano. Once the fire and smoke was done all i had left to do on this layer was make sure I was happy with all the placements and sizing then lock it so it cant be moved by accident. 

The next layer that I added was named mars, this was because I was adding in the planet that is being advertised. As I did with the last poster I had already made the planet that I was happy with and wanted to use the mars I used in my joint poster. I copied and pasted this from the original document. Then I re-sized it making sure to hold down shift so that the circle stayed perfect. this was then locked in.

Now that all of the objects were placed i just needed to add in the text, this was when I added in the titel. I made sure to make the font the same as well as the stroke and letter size. This was very important to me as I wanted these to be recognisable between my posters. The reason for the blue colouring was because as I discovered when making my last poster is that orange and blue are contrasting colours which helps the titel stand out which is my goal. That is why I went with blue for this posters titel colour. I then placed this central to the planet and locked in this layer to moved onto the next step.  

At this point there was only small details to add in, one of these were the logo which I did in this screenshot. This is very easy as it all i had to do was copy and past it into a new layer on my poster document and place it into the bottom left corner. The reason I place it here was because thats the same place I put it in my last poster and once again I want my posters to have similarities so it looks like they are from the same company and I feel like having the logo in the same place is important to that as it represents the company overall. 
   

Then finally all that was left to do was add in the smaller text that helps sell the trip. As I said in the intro I wanted to make this trip a family based trip that involved camping and survival skills that would be pre plain so that it was safe for young children and adults. This is why I spoke of camping and exploring in my pull slogans. This will grab the attention of thoughts who do enjoy camping and exploring which means they would most likely look more into the poster and travel options to see if they would be interested in the trip. This is important as its necessary for a campaign poster. When I was happy with the message I was sending with the slogans I put it into the same font once again that I used for the titel, once again this helps with the posters looking like a set that a company have sent out. Then when I was happy with the placing I locked it gave my poster another look to make sure i was happy with all of my layers, when I was I saved the file then exported it into a jpeg file so that I can display my final work. 

Overall I was really happy how this came out and was happy that I went for the more simple look. This poster to me was easy to tell that it was in a promotional package with the Uranus poster and I am happy with how they fit the theme to be retro but at the same time promoting holidays on far away planets. I will be using the same layout and overall theme for my next poster as well so hopefully that turns out just as good as this one.